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New Flavor of the Day Buoys Culver's of Valparaiso

A cup of java might seem like the best way to start the day, but a dish of java ice cream reigns supreme. On May 10, the Culver’s of Valparaiso team celebrated a new Flavor of the Day: Cappuccino Cookie Crumble.

The perky treat represents the first in a series of 6 new flavors that Culver’s restaurants will be launching nationwide. For the next 6 months, a new flavor will premier on the 10th day of the month. If a customer buys a dish of the new flavor, she can collect a stamp on a punch-card. After all 6 flavors have been stamped, the customer can take home a pint in the flavor of her choosing.

David Ortiz, Assistant Manager of Culver’s of Valparaiso, explained that every Culver’s restaurant picks a Flavor of the Day, but on May 10, each Culver’s showcased Cappuccino Cookie Crumble to kick off the delicious promotion.

“There’s caffeine in it and it’s got sugar cookies in it, so it’s going to be great,” Ortiz said.

Valparaiso community members were invited to come and try the new flavor. Whenever a customer ordered a meal, a sample of Cappuccino Cookie Crumble was offered, as well. The coffee-flavored ice cream was guaranteed to be both fresh and tasty.

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“We make our Flavor of the Month fresh and in small batches throughout the day,” Ortiz said.

The Culver’s of Valparaiso team gathered bright and early to try the flavor, and to urge any of their specially invited guests to taste it upon arrival. Balloons adorned the front counter, and a couple of team members took care to make their cups of ice cream look especially festive. With a little bit of fanfare, the staff took their first bites together.

As photographic evidence tells, the crew unanimously agreed Cappuccino Cookie Crumble tasted heavenly.

While every Culver’s restaurant is unveiling the new Flavor of the Day promotion, not all of them are making a local celebration out of it—something Ortiz cites as one of the many things that makes Culver’s of Valparaiso special.

“I think it’s the little things that we do,” Ortiz said. “We’re hosting a launch party for the community for a new flavor. This isn’t something every restaurant participates in, but we know we have loyal guests and a great following, so when a new flavor comes around, we want everyone to get excited for it.”

Cappuccino Cookie Crumble is available at Culver’s of Valparaiso on May 10, 19, and 28. Be on the lookout for the next new flavor on June 10.


Valparaiso, IN 46383
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